APR 2026—PRESENT
Volvo Cars · CX AI Lead
Defines, drives and operationalizes the end-to-end AI strategy across Customer Experience, connecting opportunity discovery, delivery, governance and measurable outcomes.
2001—PRESENT · THREE CONTINENTS
A builder's path.
From enterprise software and an AI startup to global platforms, Customer Experience transformation and applied enterprise AI.
2017—2026
Volvo Cars · Digital, Customer Care, CRM & AI
Led work across global digital retail, fleet services, Customer Care platforms, Salesforce Service Cloud and Five9, CRM transformation, applied AI and Americas regional processes.
2014—2017
Tajitsu Industries · Co-founder, CEO & Head of Product
Built and commercialized predictive customer intelligence for land-based casinos, online gaming and e-commerce through a Chalmers Ventures-backed startup in the pre-LLM era, then led a strategic exit involving the transfer of its IP and the transition of employees.
2012—2014
Axient · Customer Experience Manager
Helped expand a technical OpenText and StreamServe practice into Customer Experience and management consulting, working with banking and utility clients including Commonwealth Bank and ANZ and leading enterprise architecture for an Australian government communications platform.
2012
Saltside · Lead Product Manager
Worked in a Kinnevik-backed startup adapting a proven Nordic online-classified marketplace model for emerging markets.
2001—2011
StreamServe / OpenText · Product & technical roles
Progressed from Product Specialist to senior product leadership, combining enterprise software strategy, solution architecture, international customers and commercialization.
The agent distinguishes verified dates from approximate role chronology.